Canada Life Team pictured just before March 2020
Canada Life has been a proud sponsor of Calgary Philharmonic since 2002 and their support is currently focused on our online Education Concerts. Stephanie Halligan, program manager of Community Relations and an enthusiastic supporter of Calgary Philharmonic’s youth programs, emphasizes how meaningful this sponsorship is to them. “We’re proud to support this program as it inspires students through art, at all grade levels,” she says. “At Canada Life, we encourage the exploration of arts and culture. We support programs that make a strong social impact and those that target diverse, under-represented, marginalized, or at-risk populations.”
“We believe in the power of the arts to connect us and bring meaningful change for the well-being of all Canadians. That’s why we immediately felt this was the perfect project for us”.
The COVID-19 pandemic has demonstrated that life can bring unexpected challenges, and Canada Life has stepped up to help communities cope. “From the beginning of the pandemic, we prioritized the health and safety of our employees and came together to help communities in need while adapting to new technology,” says Stephanie. “In 2020, we helped various communities, individuals, and organizations when they needed it most.” Canada Life contributed to the Frontline Fund in support of the fight against COVID-19, providing healthcare workers with support, supplies and research funding during the pandemic. The company also launched a new campaign called Business Boost that offered a one-time grant to 12 small businesses in Canada to help them overcome the challenges of the pandemic.
Stephanie says those efforts reflect their broader commitment to Alberta and Calgary communities. “Community is at the heart of everything we do,” she says. “We’re proud to support our community here in Calgary and across Alberta.” In addition to the Calgary Philharmonic, Canada Life supports the Calgary Public Library through My First Bookshelf program, which provides children in targeted communities with a personalized book by mail once a month, from the age of five; the Alberta Cancer Foundation through their new Calgary Cancer Centre, which aims to improve cancer research, treatment, and care; Youth Central Society, which creates meaningful and team-based volunteer opportunities in Calgary for young people ages 12 to 18; and Theatre Calgary, which provides students the opportunity to deepen their understanding of complex social issues by exploring key production themes.
Associate Conductor Karl Hirzer referees at our Hockey Sweater Education Concert
The future entails a different kind of involvement in the communities, as Stephanie explains. “We strive to be a socially responsible company that makes a positive impact in all that we do,” she says. “For decades, we’ve been committed to supporting the communities where our employees live and work. Our goal for the future is to continue to make a positive impact on the world around us and elevate our corporate giving to reach even more Canadians. We plan to achieve our goal by engaging employees in various volunteering opportunities, workplace campaigns and corporate donations as we continue to focus on the financial, physical, and mental well-being of Canadians.”
Canada Life provides insurance and wealth management products and services. Since 1988, it has contributed with more than $200 million to Canadian communities. Last year alone, they contributed $11.3 million to community initiatives, raised $2.2 million for various charities, and supported over 500 community projects.